%0 Journal Article
%T Phonetic Symbolism and Brand Name Preference
%A Lowrey, Tina M.
%A Shrum, L. J.
%J Journal of Consumer Research
%V 34
%N 3
%P 406-414
%@ 0093-5301
%D 2007-10-12
%I University of Chicago Press
%~ DeepDyve