%0 Journal Article %T Answering Questions about Questions: A Persuasion Knowledge Perspective for Understanding the Effects of Rhetorical Questions %A Ahluwalia, Rohini %A Burnkrant, Robert E. %J Journal of Consumer Research %V 31 %N 1 %P 26-42 %@ 0093-5301 %D 2004-06-01 %I University of Chicago Press %~ DeepDyve