%0 Journal Article
%T Marketing Product Innovations to the Elderly Understanding the Barriers to Adoption
%A Lunsford, Dale A.
%A Burnett, Melissa S.
%J Journal of Consumer Marketing
%V 9
%N 4
%P 53-62
%@ 0736-3761
%D 1992-04-01
%I Emerald Group Publishing Limited
%~ DeepDyve