%0 Journal Article
%T Hotel social media marketing: a study on message strategy and its effectiveness
%A Leung, Xi Y.
%A Bai, Billy
%A Erdem, Mehmet
%J Journal of Hospitality and Tourism Technology
%V 8
%N 2
%P 239-255
%@ 1757-9880
%D 2017-06-12
%I Emerald Group Publishing Limited
%~ DeepDyve