%0 Journal Article
%T New Ways to Promote Proenvironmental Behavior: Promoting Sustainable Behavior: An Introduction to Community‐Based Social Marketing
%A McKenzie‐Mohr, Doug
%J Journal of Social Issues
%V 56
%N 3
%@ 0022-4537
%D 2000-01-01
%I Wiley Subscription Services, Inc., A Wiley Company
%~ DeepDyve