%0 Journal Article %T Conveying Trustworthiness to Online Consumers: Reactions to Consensus, Physical Store Presence, Brand Familiarity, and Generalized Suspicion %A Benedicktus, Ray L. %A Brady, Michael K. %A Darke, Peter R. %A Voorhees, Clay M. %A , %J Journal of Retailing %V 86 %N 4 %P 322-335 %@ 0022-4359 %D 2010-12-01 %I Elsevier BV %~ DeepDyve