%0 Journal Article
%T The Effects of Prior Spending on Future Spending Decisions: The Role of Acquisition Liabilities and Payments
%A Soman, Dilip
%A Lam, Vivian
%J Marketing Letters
%V 13
%N 4
%P 359-372
%@ 0923-0645
%D 2004-10-05
%I Kluwer Academic Publishers
%~ DeepDyve