%0 Journal Article
%T Perspectives on Behavior-Based versus Outcome-Based Salesforce Control Systems
%A Anderson, Erin
%A Oliver, Richard L.
%A ,
%J Journal of Marketing
%V 51
%N 4
%P 76
%@ 0022-2429
%D 1987-10-01
%I SAGE Publications
%~ DeepDyve