%0 Journal Article %T Analyzing Complex Survey Data %A Green, Paul E. %A Lee, Eun Sul %A Forthofer, Ronald N. %A Lorimar, Ronald J. %A , %J Journal of Marketing Research %V 28 %N 4 %P 502 %@ 0022-2437 %D 1991-11-01 %I JSTOR %~ DeepDyve