%0 Journal Article
%T Revealing the Corporation. Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate‐level Marketing20042Edited by John M.T. Balmer and Stephen A. Greyser. Revealing the Corporation. Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate‐level Marketing. London and New York, NY: Routledge 2003.
%A Hoványi DSc, Gábor
%A ,
%J European Journal of Marketing
%V 38
%N 5/6
%P 722-724
%@ 0309-0566
%D 2004-05-01
%I Emerald
%~ DeepDyve