%0 Journal Article %T Subtraction or Division: Evaluability Moderates Reliance on Absolute Differences versus Relative Differences in Numerical Comparisons %A Yan, Dengfeng %J Journal of Consumer Research %V 45 %N 5 %P 1103-1116 %@ 0093-5301 %D 2019-02-01 %I University of Chicago Press %~ DeepDyve