%0 Journal Article
%T The Influence of Self-View on Context Effects: How Display Fixtures Can Affect Product Evaluations
%A Zhu, Rui (Juliet)
%A Meyers-Levy, Joan
%J Journal of Marketing Research
%V 46
%N 1
%P 37-45
%@ 0022-2437
%D 2009-02-01
%I SAGE Publications
%~ DeepDyve