%0 Journal Article
%T Network analyses of brand switching behavior
%A Iacobucci, Dawn
%A Henderson, Geraldine
%A Marcati, Alberto
%A Chang, Jennifer
%A ,
%J International Journal of Research in Marketing
%V 13
%N 5
%P 415-429
%@ 0167-8116
%D 1996-12-01
%I Elsevier BV
%~ DeepDyve