%0 Journal Article
%T Analyzing Constant-Sum Multiple Criterion Data: A Segment-level Approach
%A Desarbo, Wayne S.
%A Ramaswamy, Venkatram
%A Chatterjee, Rabikar
%J Journal of Marketing Research
%V 32
%N 2
%P 222-232
%@ 0022-2437
%D 1995-05-01
%I SAGE Publications
%~ DeepDyve