%0 Journal Article
%T Consumer Perceptions of Promotional Offers in the Performing Arts: An Experimental Approach
%A D'Astous, Alain
%A Legoux, Renaud
%A Colbert, François
%J Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de L'Administration
%V 21
%N 3
%P 242-254
%@ 0825-0383
%D 2004-09-01
%I Wiley Subscription Services, Inc., A Wiley Company
%~ DeepDyve