%0 Journal Article
%T Beyond Adoption: Development and Application of a Use-Diffusion Model
%A Shih, Chuan-Fong
%A Venkatesh, Alladi
%J Journal of Marketing
%V 68
%N 1
%P 59-72
%@ 0022-2429
%D 2004-01-01
%I SAGE Publications
%~ DeepDyve