TY - JOUR
AU - 
TI - The Influence of Pioneer Status and Experience Order on Consumer Brand Preference: A Mediated-Effects Model
JF - Journal of the Academy of Marketing Science
DO - 10.1177/0092070303254796
DA - 2003-09-01
UR - https://www.deepdyve.com/lp/crossref/the-influence-of-pioneer-status-and-experience-order-on-consumer-brand-7L5tz4ysuY
SP - 468
EP - 480
VL - 31
IS - 4
DP - DeepDyve
ER -