TY - JOUR AU - Wulfson, Myrna AB - Andrew Carnegie popularized the principles of charity and stewardship in 1899 when he published The Gospel of Wealth. At the time, Carnegie's ideas were the exception rather than the rule. He believed that businesses and wealthy individuals were the caretakers or stewards of their property holding it in trust for the benefit of society as a whole. TI - The Ethics of Corporate Social Responsibility and Philanthropic Venturesl JF - Journal of Business Ethics DO - 10.1023/A:1006459329221 DA - 2004-10-23 UR - https://www.deepdyve.com/lp/springer-journals/the-ethics-of-corporate-social-responsibility-and-philanthropic-AIBPZF0r4E SP - 135 EP - 145 VL - 29 IS - 2 DP - DeepDyve ER -