TY - JOUR
AU - 
TI - Customer Contributions to Quality: A Different View of the Customer-Oriented Firm
JF - Academy of Management Review
DO - 10.5465/amr.1996.9702100315
DA - 1996-07-01
UR - https://www.deepdyve.com/lp/crossref/customer-contributions-to-quality-a-different-view-of-the-customer-C7CCk4y1cs
SP - 791
EP - 824
VL - 21
IS - 3
DP - DeepDyve
ER -