TY - JOUR
AU - Gelardi, Paul
AB - Shape, Inc. is the last remaining videocassette manufacturer in the United States. It successfully competes against foreign suppliers with a nearly 50-fold labor-cost advantage using a combination of automation and innovative design. One of its products, the Global Zero (G0) videocassette, exemplifies many of the precepts outlined by sustainable design. Developed over a period of three years by the design firm E Media and coming into production in January 1993, the Global Zero offers an alternative that is cost-effective to manufacture, offers consumer advantages, is 100-percent recyclable, and has the potential for a closed-loop material usage cycle.
TI - E Media's Global Zero: Design for Environment in a Small Firm
JF - Interfaces
DO - 10.1287/inte.30.3.66.11654
DA - 2000-06-01
UR - https://www.deepdyve.com/lp/informs/e-media-s-global-zero-design-for-environment-in-a-small-firm-EcXwf75VNT
SP - 66
EP - 82
VL - 30
IS - 3
DP - DeepDyve
ER -