TY - JOUR AU - Chaiken, Shelly AB - COMMENTARIES Westen, D. (1990). Psychoanalytic approaches to personality. In L. Zuckerman, M. (1979). Attribution of success and failure revisited, A. Pervin (Ed.), Handbook ofpersonality: Theory and research or: The motivational bias is alive and well in attribution theory. (pp. 2145). New York: Guilford. Journal of Personality and Social Psychology, 47, 245-287. Serena Chen Department of Psychology University of Michigan Kimberly Duckworth and Shelly Chaiken Department of Psychology New York Universify Even after a quick scan of the three target articles, tion and use-namely, availability, accessibility, and many readers are likely to be struck by the simulta- applicability (e.g., Higgins, 1996). That is, heuristic neous scope and coherence of a single symposium on processing requires that heuristics are stored in mem- ory (i.e., available), are retrieved from memory (i.e., motivated cognition. Our mission here is to present our own work on motivated cognition, in which we have accessible), and are relevant (i.e., applicable) to the examined the impact of motivated heuristic and sys- judgmental task at hand. tematic processing on social judgment (for reviews, Systematic processing involves a relatively compre- see Chaiken, Giner-Sorolla, & Chen, 1996; Chaiken, hensive and analytic scrutiny of judgment-relevant in- Liberman, & Eagly, 1989) and to TI - Motivated Heuristic and Systematic Processing JF - Psychological Inquiry DO - 10.1207/s15327965pli1001_6 DA - 1999-01-01 UR - https://www.deepdyve.com/lp/taylor-francis/motivated-heuristic-and-systematic-processing-FRj2tfX9Bh SP - 44 EP - 49 VL - 10 IS - 1 DP - DeepDyve ER -