TY - JOUR
AU - Novotny, Jenny
AB - Graduate and undergraduate students were asked to rate hypothetical teachers in a full-factorial, full-profile conjoint task. Teacher attributes of grading leniency, workload assigned, enthusiasm, and real-world orientation were manipulated. Achievement striving, a subscale of the Type A personality scale, was found to be inversely related to the tendency to give higher evaluations to lenient-grading teachers at the undergraduate level but not at the graduate level. Additional analyses and implications are discussed.
TI - Exploring Achievement Striving as a Moderator of the Grading Leniency Effect
JF - Journal of Marketing Education
DO - 10.1177/0273475302241002
DA - 2002-04-01
UR - https://www.deepdyve.com/lp/sage/exploring-achievement-striving-as-a-moderator-of-the-grading-leniency-GHKlZqVPme
SP - 4
EP - 14
VL - 24
IS - 1
DP - DeepDyve
ER -