TY - JOUR AU - Cohen, Stewart AB - FOR PARENTS PARTICULARLY Stewart Cohen Consumer Socialization: Children's Saving and Spending chases and their influence upon were found to save a in ce the 1930s, adults have rec­ an allowance adult purchases, contribute over portion of it. While savings efforts do ognized the importance of con­ $140 billion to the U. S. economy. not appear to be a problem for pre­ sumer socialization and training in school children (4- and 5-year-olds), children's lives. It was then that edu­ Saving and Spending as such behavior becomes more diffi­ cators first began to acknowledge Lifelong Behavior cult to maintain by the time children children's need to acquire consumer Consumer behavior begins within the enter elementary school. At this age, skills for personal development and family. Money management skills, as children have greater access to the application to the marketplace (McNeal, 1987). Yet, actual instruc­ well as consumer attitudes and val­ marketplace. Also, more products tion in consumer education has been ues, emerge under the direct or indi­ and marketing are targeted to this limited. Educators need to adopt rect tutelage of parenting adults and population and greater peer pressure and meaningfully apply the view of older siblings. Children begin as di­ TI - For Parents Particularly: Consumer Socialization: Children's Saving and Spending JF - Childhood Education DO - 10.1080/00094056.1994.10521820 DA - 1994-06-01 UR - https://www.deepdyve.com/lp/taylor-francis/for-parents-particularly-consumer-socialization-children-apos-s-saving-M9Z060BPc4 SP - 244 EP - 246 VL - 70 IS - 4 DP - DeepDyve ER -