TY - JOUR
AU - 
TI - Basking in reflected glory: Using customer reference relationships to build reputation in industrial markets
JF - Industrial Marketing Management
DO - 10.1016/j.indmarman.2010.02.012
DA - 2010-07-01
UR - https://www.deepdyve.com/lp/crossref/basking-in-reflected-glory-using-customer-reference-relationships-to-PSDS50DYka
SP - 737
EP - 743
VL - 39
IS - 5
DP - DeepDyve
ER -