TY - JOUR AU - Lemert, James B. AB - By Lawrence K. H. Chang and James B. Lemert The Invisible Newsman and Other Factors in Media Competition “live,” more recent, “you can see it Exploring the reasom people happen” or some similar “immediacy” in general assign greater kind of reason. credibility to television than There appears to be relatively little newspapers, this sample survey newspapers can do about this kind of study finds that one of them advantage, except perhaps to devalue is the relative anonymity of its importance in the light of a comple- the newspaper reporter. mentary advantage held by newspapers -the greater time and/or space for reflection, interpretation, checking * It seems no longer possible to ignore stories, “depth” reporting and “round- the twin facts that, for non-local news ing out” the story. Significantly, this at least, television is used at least as of- newspaper advantage was relatively ab- ten as newspapers and its news is rated sent among reasons cited by those more believable by an increasingly choosing newspapers as more believ- greater number of U. S. adults. Howev- able, although it is possible that this er, until recently there may have been may have been an artifact of the cod- more research effort TI - The Invisible Newsman and Other Factors in Media Competition JF - Journalism Quarterly DO - 10.1177/107769906804500303 DA - 1968-09-01 UR - https://www.deepdyve.com/lp/sage/the-invisible-newsman-and-other-factors-in-media-competition-bUpF5zz5n7 SP - 436 EP - 444 VL - 45 IS - 3 DP - DeepDyve ER -