TY - JOUR
AU - Morrison, Allen J.
AB - Abstract In this study, businesses competing in global industries were categorized into three groups according to the integration-responsiveness framework for conceptualizing industry pressures confronting business competing internationally. Using this framework, contextual conditions associated with each group were examined. Competitive attributes distinguishing each group were then identified to clarify alternate business-level strategies for competing within a global industry context. Beyond providing additional insight into the nature of competition in global industries, several broad extensions to the integration-responsiveness framework are suggested.
TI - An Empirical Analysis of the Integration-Responsiveness Framework in Global Industries
JF - Journal of International Business Studies
DO - 10.1057/palgrave.jibs.8490341
DA - 1990-12-01
UR - https://www.deepdyve.com/lp/springer-journals/an-empirical-analysis-of-the-integration-responsiveness-framework-in-d5yFoyI1n5
SP - 541
EP - 564
VL - 21
IS - 4
DP - DeepDyve
ER -