TY - JOUR
AU1 - Mutz, Diana C.
AB - Book Reviews Shaping Political Attitudes; The Impact of Interpersonal Communication and Mass Media by Silvo Lenart. Thousand Oaks, CA, Sage Publications, 1994. 192 pp. Cloth, $46.00; paper, $22.95. Silvo Lenart has attacked a research topic long overlooked by political scientists. Not since Elihu Katz and Paul Felix Lazarsfeld’s pioneering work, Personal Influence, has a research project had as one of its major purposes exploration of the relationship between the effects of mass media coverage of politics and the influence of interpersonal political discussions. Toward this end, Lenart conducted three experimental studies and a three-wave panel survey during the 1988 presidential elections, all designed to investigate the effects of mass media and interpersonal discussion on levels of knowledge about and attitudes toward candidates. The book’s strength is its attempt to provide a comprehensive discussion of a broad area of research. Investigating a seldom studied topic made it necessary for Lenart to collect original data, and he has done so with an eye toward the benefits of methodological pluralism. The book is appropriately cautious in its attempts to draw conclusions and shows a clear awareness of many common pitfalls in research design. Its major weakness is in its tendency to get 
TI - Shaping Political Attitudes: The Impact of Interpersonal Communication and Mass Media, by Silvo Lenart
JF - Political Science Quarterly
DO - 10.2307/2152575
DA - 1995-09-15
UR - https://www.deepdyve.com/lp/oxford-university-press/shaping-political-attitudes-the-impact-of-interpersonal-communication-f2NXNd1sfE
SP - 461
EP - 462
VL - 110
IS - 3
DP - DeepDyve
ER -