TY - JOUR AU - Dooley, Robert S. AB - The New Task of R&D Management: CREATING GOAL-DIRECTED COMMUNITIES FOR INNOVATION William Q. Judge Gerald E. Fryxell Robert S. Dooley s global competition intensifies and shortened product life cycles become the norm, U.S. corporations need to enhance their innova- tion capabilities. Despite the increasing pressures for firms to be more A innovative, R&D budgets are being tightened; and higher patent costs are forcing American firms to “learn new tricks” to being innovative with fewer resources. Further complicating the situation is the fact that there are few prescrip- 3 4 tions for managing technological innovation. Fryxell and Bahrami have sug- gested that the management of innovation involves a dialectical process of synthesis between multiple dilemmas (e.g., freedom and control, flexibility and focus, differentiation and integration, incrementalism and discontinuity). This management situation is even more challenging for “radical” innovations that involve totally new products and services. While some theorists have begun to describe the complexities of organiza- tional creativity and the innovation process, there is still much that needs to be learned. Due to the ambiguous, unique, and inherently uncertain process of industrial innovation, research and development units must be managed quite differently from other work units where the work is TI - The New Task of R&D Management: Creating Goal-Directed Communities for Innovation JF - California Management Review DO - 10.2307/41165899 DA - 1997-04-01 UR - https://www.deepdyve.com/lp/sage/the-new-task-of-r-d-management-creating-goal-directed-communities-for-lAaCICrNU0 SP - 72 EP - 85 VL - 39 IS - 3 DP - DeepDyve ER -