TY - JOUR
AU - Howard, Douglas M.
AB - By C. Edward Wilson and Douglas M. Howard Canadian study finds television rect empirical connection between ac- curacy and credibility. news perceived as more accurate The present study attacked the ques- than both newspapers and radio tion of public perception of accuracy of news by convincing margin. the news media directly by asking rc- spondents to give judgments on various questions related only to accuracy. The vexing question of accuracy in the news media has been approached by re- Method searchers from two different directions. The first and most direct approach has London, Canada, was the site of the been attempts to determine "real" ac- study. The city is a commercial and ed- curacy, growing out of Charnley's 1936 ucational centre of about 245,000 in the study.' The typical approach has been to Southwestern Ontario peninsula about ask news sources or people mentioned in midway between Detroit and Toronto. The news stories to judge the accuracy of the city has one morning-evening daily news- stories. Refinements have been worked paper, and the two major Toronto dailies on the system, with attempts to isolate are readily available. one by home deliv- occurrences of different sorts of errors, ery. There is 
TI - Public Perception of Media Accuracy
JF - Journalism Quarterly
DO - 10.1177/107769907805500110
DA - 1978-03-01
UR - https://www.deepdyve.com/lp/sage/public-perception-of-media-accuracy-o56dl9vgvG
SP - 73
EP - 76
VL - 55
IS - 1
DP - DeepDyve
ER -