Access the full text.
Sign up today, get DeepDyve free for 14 days.
Loading next page...
/lp/oxford-university-press/information-load-and-consumer-decision-making-0mU08emBSH
References (50)
-
J. Payne (1976)
Heuristic Search Processes in Decision MakingACR North American Advances
-
Alan Sawyer (1975)
Demand Artifacts in Laboratory Experiments in Consumer ResearchJournal of Consumer Research, 1
-
S. Streufert, S. Streufert (1978)
Behavior in the complex environment. -
E. Kelly, D. Fiske (1951)
The prediction of performance in clinical psychology -
D. Scammon (1977)
"Information Load" and ConsumersJournal of Consumer Research, 4
-
R. Atkinson, R. Shiffrin (1968)
Human Memory: A Proposed System and its Control Processes -
N. Malhotra, A. Jain, S. Lagakos (1982)
The Information Overload Controversy: An Alternative Viewpoint:Journal of Marketing, 46
-
K. Goldstein, S. Blackman (1978)
Cognitive style: Five approaches and relevant research -
W. Wilkie (1975)
How consumers use product information : an assessment of research in relation to public policy needs -
F. Carmone, P. Green, A. Jain (1978)
Robustness of Conjoint Analysis: Some Monté Carlo ResultsJournal of Marketing Research, 15
-
John Summers (1974)
Less Information is Better?Journal of Marketing Research, 11
-
P. Hoffman (1960)
The paramorphic representation of clinical judgment.Psychological bulletin, 57
-
D. Lussier, R. Olshavsky (1979)
Task Complexity and Contingent Processing in Brand ChoiceJournal of Consumer Research, 6
-
Peter Wright (1974)
The harassed decision maker: Time pressures, distractions, and the use of evidence.Journal of Applied Psychology, 59
-
Cheryl Graesser, N. Anderson (1974)
Cognitive algebra of the equation: Gift size = generosity = incomeJournal of Experimental Psychology, 103
-
P. Boyce (1974)
Sinus arrhythmia as a measure of mental load.Ergonomics, 17 2
-
A. Stuart, D. Cox (1971)
The analysis of binary data, 134
-
C. Bartlett, C. Green (1966)
Clinical prediction: Does one sometimes know too much?Journal of Counseling Psychology, 13
-
J. Jacoby (1977)
Information Load and Decision Quality: Some Contested IssuesJournal of Marketing Research, 14
-
J. Fleiss (1975)
Measuring agreement between two judges on the presence or absence of a trait.Biometrics, 31 3
-
F. Craik, R. Lockhart (1972)
Levels of processing: A framework for memory researchJournal of Verbal Learning and Verbal Behavior, 11
-
S. Streufert, M. Driver, K. Haun (1967)
Components of response rate in complex decision-making☆☆☆Journal of Experimental Social Psychology, 3
-
M. Braunstein (1976)
Depth perception through motion -
S. Pendse (1978)
Category perception, language and brain hemispheres: an information transmission approach.Behavioral science, 23 6
-
J. Jacoby, Donald Speller, Carol Kohn (1974)
Brand Choice Behavior as a Function of Information LoadJournal of Marketing Research, 11
-
H. Simon (1974)
How Big Is a Chunk?Science, 183
-
J. Hayes (1962)
HUMAN DATA PROCESSING LIMITS IN DECISION MAKING -
A. Collins, E. Loftus (1975)
A spreading-activation theory of semantic processingPsychological Review, 82
-
J. Scott, Peter Wright (1976)
Modeling an Organizational Buyer's Product Evaluation Strategy: Validity and Procedural ConsiderationsJournal of Marketing Research, 13
-
W. Wilkie (1974)
Analysis of Effects of Information LoadJournal of Marketing Research, 11
-
G. Miller (1956)
The magical number seven plus or minus two: some limits on our capacity for processing information.Psychological review, 63 2
-
J. Payne (1976)
Task complexity and contingent processing in decision making: An information search and protocol analysis☆Organizational Behavior and Human Performance, 16
-
M. Brodbeck, H. Simon (1957)
Models of Man.Journal of the American Statistical Association, 53
-
Frederick May, R. Homans (1977)
Evoked Set Size and the Level of Information Processing in Product Comprehension and Choice CriteriaACR North American Advances
-
S. Streufert, M. Driver (1965)
Conceptual structure, information load and perceptual complexityPsychonomic Science, 3
-
Peter Wright, Mary Kriewall (1980)
State-of-mind effects on the accuracy with which utility functions predict marketplace choice.Journal of Marketing Research, 17
-
J. Bettman (1979)
Memory Factors in Consumer Choice: A ReviewJournal of Marketing, 43
-
Peter Wright, Barton Weitz (1977)
Time Horizon Effects on Product Evaluation StrategiesJournal of Marketing Research, 14
-
J. Bettman (1979)
An information processing theory of consumer choiceJournal of Marketing, 43
-
S. Streufert, P. Suedfeld (1965)
Conceptual structure, information search, and information utilization.Journal of personality and social psychology, 2 5
-
J. Ettema, R. Zielhuis (1971)
Physiological parameters of mental load.Ergonomics, 14 1
-
J. Russo (1974)
More Information Is Better: A Reevaluation of Jacoby, Speller and KohnJournal of Consumer Research, 1
-
R. Wherry (1931)
A New Formula for Predicting the Shrinkage of the Coefficient of Multiple CorrelationAnnals of Mathematical Statistics, 2
-
S. Streufert (1970)
Complexity and complex decision making: Convergences between differentiation and intergration approaches to the prediction of task performance ☆Journal of Experimental Social Psychology, 6
-
James Miller (1960)
Information input overload and psychopathology.The American journal of psychiatry, 116
-
James Milord, R. Perry (1977)
A Methodological Study of Overloadx.The Journal of general psychology, 97 1
-
H. Schroder, P. Suedfeld, J. Bieri (1971)
Personality theory and information processing -
A. Newell (1973)
Human Problem Solving -
R. Olshavsky (1979)
Task complexity and contingent processing in decision making: A replication and extensionOrganizational Behavior and Human Performance, 24
-
J. Jacoby, Donald Speller, C. Berning (1974)
Brand Choice Behavior as a Function of Information Load: Replication and ExtensionJournal of Consumer Research, 1
- Publisher
- Oxford University Press
- Copyright
- © JOURNAL OF CONSUMER RESEARCH
- ISSN
- 0093-5301
- eISSN
- 1537-5277
- DOI
- 10.1086/208882
- Publisher site
- See Article on Publisher Site
Abstract
Abstract In an experimental investigation of the effects of information load on consumer decision making, respondents experienced information overload when they were provided with 10, 15, 20, or 25 choice alternatives or with information on 15, 20, or 25 attributes. Alternative measures of the dependent variable yielded similar results, thus enhancing confidence in these findings. This content is only available as a PDF. Author notes * " Naresh K. Malhotra is Assistant Professor, College of Management, Georgia Institute of Technology, Atlanta, GA 30332. The author would like to thank Professor Arun K. Jain, who supervised the dissertation on which this article is based. Appreciation is also extended to Professors Edward Conlon, David Herold, Leonard Parsons, and Gerrit Wolf and two reviewers for helpful comments on an earlier draft of this paper. © JOURNAL OF CONSUMER RESEARCH
Journal
Journal of Consumer Research – Oxford University Press
Published: Mar 1, 1982