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Publications Received

Publications Received TECHNOLOGY AND THE MULTINATIONALS: CORPORATE STRATEGIES IN A CHANGING WORLD ECONOMY, by Jack Baranson (Toronto and Farnborough, Hampshire: D. C. Heath Lexington Books, 1978) 165 pp., £10.75. In recent years United States corporations have increasingly departed from foreign direct investment, their hitherto preferred mode of foreign market penetration, in favour of technology-sharing arrangements and joint ventures. The growing uncertainty in the 'climate' for foreign direct investment, enhanced bargaining strength on the part of the technology purchasers, intensified competition from rival sellers of technology and the soaring costs of research and development have compelled United States corporations to shed their reluctance to enter into such arrangements. Jack Baranson, President of Developing World Industry and Technology Inc., economic consultants, presents an incisive analysis of the changing pattern of United States corporations' foreign involvement which is based upon extensive case studies of technology-transfer arrangements in four major industries. It is the firms in the relatively resourcerich developing countries (Saudi Arabia, Brazil , Algeria) and technologicallyadvanced countries (Japan, France, West Germany) and East European countries (Poland) that figure in the case studies. Technology-sharing agreements and joint ventures may not be a viable option for most industrialising developing countries which possess neither the http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The World Economy Wiley

Publications Received

The World Economy , Volume 2 (3) – Sep 1, 1979
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Publisher
Wiley
Copyright
1979 Trade Policy Research Centre
ISSN
0378-5920
eISSN
1467-9701
DOI
10.1111/j.1467-9701.1979.tb00904.x
Publisher site
See Article on Publisher Site

Abstract

TECHNOLOGY AND THE MULTINATIONALS: CORPORATE STRATEGIES IN A CHANGING WORLD ECONOMY, by Jack Baranson (Toronto and Farnborough, Hampshire: D. C. Heath Lexington Books, 1978) 165 pp., £10.75. In recent years United States corporations have increasingly departed from foreign direct investment, their hitherto preferred mode of foreign market penetration, in favour of technology-sharing arrangements and joint ventures. The growing uncertainty in the 'climate' for foreign direct investment, enhanced bargaining strength on the part of the technology purchasers, intensified competition from rival sellers of technology and the soaring costs of research and development have compelled United States corporations to shed their reluctance to enter into such arrangements. Jack Baranson, President of Developing World Industry and Technology Inc., economic consultants, presents an incisive analysis of the changing pattern of United States corporations' foreign involvement which is based upon extensive case studies of technology-transfer arrangements in four major industries. It is the firms in the relatively resourcerich developing countries (Saudi Arabia, Brazil , Algeria) and technologicallyadvanced countries (Japan, France, West Germany) and East European countries (Poland) that figure in the case studies. Technology-sharing agreements and joint ventures may not be a viable option for most industrialising developing countries which possess neither the

Journal

The World Economy – Wiley

Published: Sep 1, 1979

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