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W. Bilkey, G. Tesar (1977)
The Export Behavior of Smaller-Sized Wisconsin Manufacturing FirmsJournal of International Business Studies, 8
C. Simpson, Duane Kujawa (1974)
The Export Decision Process: An Empirical InquiryJournal of International Business Studies, 5
This research presents the results of a survey of food processing firms in Kansas, Missouri, and Oklahoma. The differences between exporters and nonexporters, and the factors that contribute to a firm entering the export market were focal points of the survey. Results include the finding that despite slight differences in firm size, age of primary product, or other demographic or firm characteristics, managerial apathy is one of the largest impediments to increased midwest food product exports. Firms are also concerned about dealing with the perishable nature of their product. The study also found that export promotion programs are popular but perhaps misdirected. The kinds of services offered are in line with what exporters like, but do not address many of the obstacles widely experienced by these firms. © 1996 John Wiley & Sons, Inc.
Agribusiness : An International Journal – Wiley
Published: May 1, 1996
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